Marketing Assistant
Internship description
Main missions:
Conduct market studies
Conduct benchmarks
Participate in defining a product development strategy
Create a marketing plan
Optimize targeting for a marketing campaign
Design a promotional campaign for a product
Design product promotion materials
Conduct a marketing actions assessment
Propose areas for improvement
Develop a budget
Lead an email campaign
Technical skills:
Conduct marketing monitoring (competition, market, consumer needs)
Define product specificities and characteristics
Write technical specifications
Consult and select suppliers and subcontractors
Social media marketing
Digital marketing
Benchmarking
Statistical analysis
Customer typology
Planning techniques
Project management
Management
Administrative management
Web analytics tools
Planning tools
Office tools
Personal qualities:
Dynamic and serious
Versatile and autonomous
Rigorous and organized
Creative with a sense of innovation
Good interpersonal skills and teamwork
Adaptability and flexibility
Educational background:
Bachelor's degree in Marketing/Business Management
Master's degree in Marketing, Management
Direct reporting line:
General Manager